Digital Consultancy Services

Digital Consultants and Project Managers

We offer consultancy services for small and medium sized businesses (SME’s).

Digital information and technology is transforming the way businesses conduct not only their marketing, but their sales, invoicing, goods/services, collaboration, customer retention and accounting. Organising and integrating these business processes used to be for big corporations using expensive enterprise software like SAP.

In brief our approach:-

• disentangle – make digital technology uncomplicated for businesses and organisations to understand
• business and people first – ensure a business lead and people focussed approach to technology projects
• see the business as a complete system – think holistically about the wider business not just marketing (operational and functional use of data for example)
• keep up to date – identify opportunities bring to bear the latest thinking

Digital technology has brought major efficiencies within the grasp of even the smallest businesses. Stitching these solutions together can save businesses time and money across a range of core functions.

Here are some scenarios your business may be considering

Content driven – Choosing the right CMS platform

Which CMS platform is right for my business? After the obvious questions around budget a lot of organisations struggle with many other things Proprietary v Non Proprietary? Open source? Maintenance and Future Development? The answers are usually found in the business not the CMS platform.

We can help you with an overview of the marketplace, the procurement legwork or even drafting the Requirement For Purpose for the Content Management System.

Customer-centric – Customer Relationship Marketing solutions

A lot is happening in the world of CRM. Data collection finds its natural home online, its beginning  to overlap with Social Media and Customer Service. Then there is the consideration of hosted or Software as a service (SaaS) offerings. For smaller enterprises many Content Management Systems are bolstering their CRM capabilities to enable a smoother User Experience delivered by behavioural targeting. There is something available for every scale and budget.

Data-centric

Big Data is the next big thing. Companies are increasingly coming up against an overwhelming amount of data. Sales data, marketing data, customer data, product data and performance data. Evaluating performance of  marketing channels or reporting on organisational KPI’s all involve making sense of data.

The world is unstructured – The exciting world of semantic technology is beginning to make sense of unstructured data. Unstructured data accounts for over 80% of the data organisations need to deal with. Some organisations are yet to discover the benefits to be had by organising their data and making it accessible to a network.

We help businesses pick their way through combinations of the strategy, software, training and platforms available.

Appointing digital teams – Writing technical specifications and Requirements for Purpose

IT and digital is a broad church and while it might be easy to spot if you need a web designer or database programmer it may be less obvious to you that some Python skills in order to map a social network effectively. We also have experience of working along side clients a wide variety of  technical and digital forms, there are often important differences between them – not all will fit your organisation.

Flexibility – Hosting infrastructure

Cloud computing is a buzz word at the moment. There is plenty to consider. As always it is the business (requirements and processess) that should drive the rationale behind moving into the cloud.

Fully benefit from virtualisation – Many firms are deciding that the future lies in virtualisation. From cheap public cloud offerings to more expensive private and even hybrid alternatives there is an option to tailor the offering.

Networked applications – Don’t forget that while a move to the cloud is often done to save money, a cloud based offering unlocks a whole new world of possibilities in the form of enterprise enhancing apps and services. We would love to help you with your solution.